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How User Experience Helps Tech Culture Adoption

by Farley Niehues25/04/2023 in Innovation & IT, no comment
User experience
User experience

Technology as the basis for digital transformation

One of the main pillars of digital transformation is technology. By applying technology to a company’s processes, performance is optimized, and better results are achieved. But for this to happen, the company needs to reinvent itself, transforming all its processes and creating a new culture.

Adapting technology to a company’s culture implies investing in digital management and automation systems, which bring many benefits, such as time optimization, fast delivery, transparency, and security.

In addition to reducing human errors, these systems centralize information and keep all your corporate assets available securely and in real-time, being easy to access, manage and recover.

Adaptation to these systems promotes structural changes in the company. Therefore, acquiring a management system can be a big leap, since it modifies all business processes and transforms internal and external relationships, resulting in a new way of conducting business.

User experience as a facilitator in adaptation

User experience is how a person feels when interacting with a company, product or service. When we talk about the user experience in a digital technology system, the interface is the main issue to be evaluated, since it is through it that the user accomplishes his objectives.

An easy and intuitive interface encourages users to interact with the system, providing a pleasant and uncomplicated experience, and leading to the product’s maximum use.

The advantages of a system designed for the user are many, among them the reduction of adaptation time, ease of learning, reduction of time spent in training new employees, and feedback capturing for continuous improvement.

In this way, employees can focus on strategic and productive activities, instead of spending so much time learning to use the tool. Read more about user experience applied to management systems here.

Was it easy to understand the role of user experience in the adoption of a technological culture?

As we have seen, the insertion of technological systems in companies is one of the main pillars for those seeking to adapt to the digital transformation, and implementing these systems implies a general change in the functional structure of a company. However, this change process no longer needs to be seen as an arduous and time-consuming effort.

A user-focused system can be the determining factor for success in adopting a technological culture. Having modular functions, intuitive interface, fluid interaction and that meets the real needs of the company, adaptation becomes much less costly and easy to adapt to employees.

Therefore, when hiring a digital technology system, the focus given to the user’s experience in the product must be taken into account. Fusion Platform, our information management tool, is developed with a focus on the user and is in a constant process of improvement. Interested in learning more about a management solution? Take a 15-day free trial with Fusion Platform and feel in practice how a tool helps in the adoption of a technological culture. If you prefer, request a demo from our representatives. Count on us to clear your doubts!

Did you like this article? Leave a comment saying what you think, and feel free to share it. For more information like this, check the available content on our Blog!

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Farley Niehues

Farley Niehues é diretor de operações na Neomind, bacharel em Administração pela Univille, pós-graduado em Engenharia de Software pela PUC-PR e membro certificado da AIIM (Association for Information and Image Management). Atua na área de Gestão da Informação há mais de 18 anos como líder em projetos críticos em gestão de documentos, processos e inteligência competitiva, com larga experiência nos mais variados mercados.

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